How to create magic videos

Senja's magic video creator uses our AI Director to automatically transform your customer testimonials into compelling, ready-to-share sizzle reels. You can go to the Magic Video creator page from the Studio page by clicking on "Magic Video".

Workflow Overview

Creating a Magic Video is a simple, four-step process:

1. Duration: Choose the length of your video.

2. Testimonials: Select the customer videos you want to include.

3. Direction: Tell our AI Director the story you want to tell.

4. Review: Customize and download your finished sizzle reel.

Step 1: Choose Your Video's Duration

First, decide how long you want your final sizzle reel to be. This helps the AI Director pace the video and select the best clips to fit the timeframe.

1. On the Create a magic video ✨ screen, you'll see several duration options.

2. Click on your desired length (e.g., 30 seconds, 45 seconds, 1 minute).

3. Click the Continue button to proceed.

Step 2: Select Your Testimonials

Next, choose the source material for your video. Our AI will analyze the transcripts of these testimonials to build the narrative. You have four flexible options for selecting them.

Option A: 3 Latest Video Testimonials

This is the quickest option. The AI will automatically use your three most recently received video testimonials.

Option B: Testimonials from Tag

If you've organized your testimonials with tags (e.g., "top-customers," "product-A-feedback"), you can select a tag to use only the videos associated with it.

Option C: Testimonials from Form

If you use multiple collection forms, you can choose to pull testimonials from a specific form. This is great for creating campaign-specific videos.

Option D: Manually Select Testimonials (Most Control)

This option gives you full control over which testimonials are included.

1. Click the Manually select testimonials tab.

2. Scroll through your library of video testimonials.

3. Click on each testimonial you wish to include. They will appear in the Selected testimonials panel on the right.

4. Once you're happy with your selection, click the Save Selection button.

5. Click Continue to move to the next step.

Step 3: Direct the AI

This is where you give our AI Director creative instructions. You can choose a pre-defined "feel" for the video and even provide a custom focus.

Choose a Feel

Select a theme that best represents the tone and style you're aiming for.

• Before and after: Creates a narrative focused on the transformation your customers experienced.

• Pains: Highlights the problems and challenges customers faced before using your product.

• Outcomes: Focuses on the positive results, benefits, and successes customers achieved after using your product.

• Highly emotional: Creates a video that pulls at the heartstrings by focusing on the emotional impact of your product.

Focus (Optional)

For even more customization, you can give the AI Director a specific text prompt. Use the "Tell the AI director what to focus on" text box to guide the narrative.

• Example prompt: "Create an energetic video focusing on how our product saves users time and makes their workflow easier."

Once you've made your selections, click Continue.

Step 4: Review, Customize, and Download

Now, sit back and relax. If this is your first time generating a video, you will see the Magic Video Generator start up. Our AI is hard at work:

• Uploading testimonials

• Fetching transcripts

• Reading timestamps

• Feeding to our most powerful model

• Generating script

• Filming clips

• Stitching everything together

• Adding royalty-free music

• Downloading final result

If you have already generated a video, you will see the Magic Video Editor instead. From here, you can edit your video and download it.

Format

Quickly resize your video for any platform.

• Select from presets like Instagram reel, TikTok video, YouTube short, or Facebook ad.

• Alternatively, you can enter a custom Width and Height.

Subtitles

Make your video accessible and engaging with customizable subtitles.

• Choose a Subtitle Theme (font).

• Set a Highlight Color for keywords.

• Adjust the Font Size and Vertical Position (Top, Middle, Bottom).

Music

Add a backing track to enhance the mood of your video. Browse and select a track from our royalty-free library.

Branding

Ensure the video matches your brand identity perfectly.

• Set your Primary Color.

• Toggle the visibility of the Customer Tagline, Customer Company, and the "Made with Senja" branding.

Once you are satisfied with all your customizations, click the purple Download video button to save the file to your computer. You're now ready to share it with the world!

Managing Your Magic Video Credits

Magic Video Maker operates on a credit system. You have two types of credits:

• Monthly Allowance: These are free credits that are included with your plan and reset every month.

• Purchased Credits: You can buy these credits at any time and they do not expire.

You can see your credit balance in the banner at the top of the Magic Video Maker page. It will show both your purchased credits and your remaining monthly credits.

How to Buy More Credits

If you run out of credits, you can easily purchase more:

1. In the credits banner, click on the "buy more." link.

2. You will be redirected to our secure payment page, powered by Stripe.

3. After a successful purchase, you'll be taken back to the Magic Video Maker.

4. A confirmation message will appear: "Credits purchased! Thanks for buying credits! It might take a few minutes for them to be show up in your account."

Troubleshooting

Here are some common issues you might encounter:

"Video Generation Failed" Error

If you see a "Video Generation Failed" error, it could be for a few reasons. The most common is that you don't have enough credits. The error message will specify if that's the case. If so, you'll need to purchase more credits to proceed.

If the error is not credit-related, try clicking the "Retry" button. If the issue persists, please contact our support team.

"No credits left" Message

If you see a "No credits left. Buy more to generate more videos." message, it means you've used up both your monthly allowance and any purchased credits. To continue creating videos, you'll need to purchase more credits using the "buy more" link in the credits banner.

Videos Cutting Off Mid-Sentence

Our AI Director does its best to create natural-sounding edits, but sometimes it might cut a sentence a little short. If this happens, you can try regenerating the video with a slightly different "Focus" in the "Direction" step. Providing more specific instructions can often lead to a better result.